Hotel Development

We join your project before the first stone is laid.

Most operators are brought in only once the building is complete. Duco Hotels joins at the feasibility stage — shaping the concept, finding the right brand for the project and ensuring, well before opening, that the asset will support successful, profitable hotel operations.

Our role

An operator that shapes the hotel, not just runs it.

Involving an operator at the development stage reduces rework costs, speeds up the path to stabilisation and avoids costly brand and layout mistakes later on. Duco Hotels brings the operator's perspective into development decisions from day one — not only after construction is finished.

Development cycle

5 stages.

01

Feasibility and market study

An independent demand analysis, a competitive benchmark based on the local market and STR data, and a financial model forecasting RevPAR, occupancy and GOP over the next ten years. We tell you whether building a hotel on your site makes sense before any capital is committed.

02

Concept and brand

We assess your hotel's size, location and target market and compare them against the most suitable international hotel brands. We recommend the brand that creates the best balance between market position, sales and distribution power and long-term commercial potential, while keeping franchise costs aligned with the asset's revenue potential.

03

Franchise negotiations

We negotiate on your behalf with Accor and other international hotel brands. Our established relationships help speed up approval processes and secure commercial terms that support the project's long-term success.

04

Pre-opening planning

We coordinate the full pre-opening preparation — from FF&E procurement and the rollout of hotel systems (PMS, POS and channel management) to recruiting and training staff, pre-opening sales and marketing activity, and the soft opening itself. Every workstream is run against a single project plan, and the owner has full visibility into progress throughout.

05

Opening and stabilisation

After the hotel opens, we run a structured 24-month stabilisation programme aimed at achieving sustainable business results, smooth day-to-day operations and the strongest possible revenue performance. Progress is regularly measured against the original feasibility model, with adjustments made along the way as needed.

Investment criteria

The projects that suit us.

Asset size

80–350 rooms. We also consider aparthotel-type properties.

Segments

From upper-upscale to economy. Active franchise relationships across multiple brand tiers.

Geography

Primary: Tallinn and other major Estonian cities. Secondary: Latvia, Lithuania, the wider Baltics/Nordics.

Asset types

Conversion of existing buildings, mixed-use, new-build. Proven experience in new development, comprehensive renovation and rebranding of existing hotels.

Developer benefits

What early operator involvement delivers.

Fewer post-opening fixes

Room mix, layout and F&B concepts are expensive to change after construction. An operator involved early in design helps avoid decisions that look sensible to an architect but are hard for an operator to run.

Faster brand approval

For a first-time applicant, brand approval processes can take 9–12 months. With Duco Hotels as an operator already known to the brands, the process moves considerably faster.

Bankable projections

Duco Hotels' feasibility model is built on real operating data from our own portfolio, so the project is credible to lenders from day one.

Bring us your project.

Share the details of your site, initial concept and timeline. We'll give you an honest assessment of the opportunity within ten working days — no sales pitch, no obligation.

Madis Laid

Hotel Development & New Projects

madis.laid@duco.ee